Deidre
Popovich
Associate Professor of Marketing
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Deidre Popovich
Rawls College of Business
Area of Marketing
Texas Tech University
703 Flint Ave
Box 42101
Lubbock, TX 79409-2101
Email:
deidre.popovich[at]ttu.edu
orcid.org/0000-0002-2852-408X
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